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Is your brand trusted | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in June
Harmeet Singh

Ah, trust.

It’s that all-important factor that always seems to be reported on when it comes to brands.

The University of Victoria’s Peter B. Gustavson School of Business is the latest organization to put out its research on which brands Canadians trust most (it has launched its first national analysis on the topic).

http://strategyonline.ca/2015/06/29/is-your-brand-trusted/
 

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